About
Streetwear × family × faith × everyday life.
Life & Faith is a family lifestyle and streetwear brand. Not a traditional faith label, and not matching family T-shirts. Pieces parents want to wear even when they are not dressing the kids.
What we make
Our hero product is the Life Set: an oversized heavyweight hoodie with a dropped shoulder and a large hood, over an extremely relaxed wide-leg sweatpant with an elastic waist, drawstring and deep pockets. Heavyweight 450 gsm brushed-back cotton fleece, garment-dyed and washed soft. Clean embroidery, chenille and patchwork. Subtle marks rather than giant symbols.
First Drop 01
Eight sets, sixteen pieces. Four core colourways in washed charcoal, cream, chocolate and sage, and four patchwork sets in washed rose, baby blue, vintage black and blush. Unisex fit, adult and kids sizes.
What Life & Faith means
Life is the journey. Faith is what carries you through it. That gives us room to talk about family, relationships, ambition, parenting, struggle, joy, purpose and growth, and it leaves the belief itself to you.
Who is behind it
Life & Faith is a product of Royal Empire Multimedia, the house behind Beautiful Zimbabwe, and part of the Prince Desire portfolio. Designed and art-directed by Prince Desire Magomo.

“Wear what you believe in.”
— Life & Faith, First Drop 01Subscribe
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